ashley helvey.

For storeowners, the stakes are higher than ever. Rather than churning out countless catalogs of new styles, it seems styling and art direction are becoming increasingly important in providing a unique spin on your brand. Accessories become art, pants become paintings and lookbooks suddenly become highly frame-worthy. Stylist Ashley Helvey is queen of this game.

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richard mosse.

The hills of Eastern Congo aren’t pink, no, but Richard Mosse made them so. From the New Yorker: “Mosse used Aerochrome, an obsolete technology, to create an alternative image of the complex social and political dynamics of the country. The film…reveals a spectrum of light beyond what the human eye can perceive. He aims “to

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jessica tremp.

Speaking of pattern on pattern, Jessica Tremp’s latest photographic series is a delight. She sources fabrics and finds from local thrift stores to merge a few of her favorite things: colorful, carefree patterns and nature. (P.S. On this particular shoot, the daring model caught a leech in a rather tender spot! Eek! Dedication indeed.) LINK:

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lucia giacani.

Trend alert: pair crazy makeup with even crazier hair and you have a surprisingly high end combo. (I’m going to test my theory today at the grocery store and see if I’m right.) Kidding. My grocery store is crazy conservative. I don’t even think they sell macaroons. LINK:  FRANZISKA HOLZER

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ina jang.

Ina Jang is a recent photography grad with a portfolio better than most artists three times her age. (She also resides in Brooklyn, which duh, is no surprise. That place is a mothership for rad.) LINK: INA JANG

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a self portrait study.

Photographer Alma Haser was asked to submit a self portrait for a project, but was hesitant to reveal her identity so she disguised herself with a wig and borrowed clothing. The result? She felt confident and began to feel like others might be empowered to “play dress up” as well. She writes: “I started to

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brice bischoff.

No, this isn’t another colored smoke love story. (It’s surprisingly radder.) Brice Bischoff danced in front of his camera with large sheets of colored paper and created these masterpieces. Can you believe it? Clearly, dancing is the secret to success. LINK: BRICE BISCHOFF via design boom

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heck, erik.

Whoa alert. Erik is MY AGE and has the most fascinating photography portfolio I’ve seen in a super crazy long time. Are you swooning yet? Are you? (Also, quit doing the math. I’m only 29.) LINK:  ERIK MADIGAN HECK

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